OpenAI’s video-generating wonder, Sora, has officially landed in the European Union, U.K., Switzerland, Norway, Liechtenstein, and Iceland as of Friday. Reserved for ChatGPT Plus ($20/£20 monthly) and Pro ($200/£200 monthly) subscribers, this AI tool transforms text prompts into polished videos—perfect for creators, small businesses, or anyone eager to experiment.
In the U.K., Sora’s debut stirs the pot as creatives push back against government plans to soften copyright laws for AI tech. Even so, it’s a golden opportunity for subscribers in these regions to explore video creation without the usual gear. OpenAI is clearly doubling down on AI innovation, and Sora’s rollout brings that vision one step closer to home.